Saturday, January 08, 2005

Customer Testimonials

Customer testimonials are a great way to gain new customers. It's also important for establishing credibility.

Here's a testimonial from one of my customers:

"I'm speechless. The graphics are fantastic. They have completely transformed my sales letter. My wife absolutely loves it - especially the bagel you put in for the letter 'O'. "Stop Cheating On Your Low Carb Diet!" is my first book. If I write another, I hope you're still in the business. I'm completely satisfied."

Sincerely,
Jim Stone
www.stop-cheating.com

I like it a lot because it's short, straight-to-the-point, and most of all, it's personal. Adds a nice touch to any sales letter.

Want to read more testimonials for eProductCover designs?

Saturday, December 11, 2004

Today's Featured Ebook Cover

This ebook cover was produced for Henrik Flensborg of www.growth-focus.com



Here's what Henrik has to say about it:

"Hi Hock,

This cover is spot on :-) It looks so cool - and you produced one that was so in tune with the book even without knowing anything about my own ideas for the cover. It's covers like these that turns simple PDF-files into real ebooks that people will want to download and read. And you did it faster than it would have taken me to find, order and install a graphics program - and even then I wouldn't have a clue about how to produce a quality cover."

Sincerely,
Henrik Flensborg

Check out How To Beat Procrastination

Thursday, October 14, 2004

Just Released Software Box Cover Design

Here's one of my latest designs. Check out the software too. It's a really cool research tool for internet marketing.

Saturday, October 09, 2004

Fitness Book Cover

This is a design which I did recently for one of my clients who wrote a book on diet and fitness.

Fitness book cover

I decided to go for a simple and clean look on a white background. I really like the way the apple graphic stands out but yet doesn't detract from the title of the book. That's an important design rule - any graphics on the cover should draw the reader's attention to the title of the book and not away from it.

Saturday, September 25, 2004

Create Your Own Information Product Empire

Information products or digital products can be extremely profitable. Think about it. There's no shipping costs, no printing costs. Once the product is created, you can sell it over and over again. All you have to do is to come up with a good marketing plan.

There are many ways to create information products. You can:

1. Research and write it yourself. Find a topic that is close to your heart and that you're passionate about. Think about your interests and expertise. What do your friends often come to you for?

2. Hire someone else to write it. There are ghostwriters you can hire to do all the writing for you. For example, check out Elance. Many info-marketers have used elance to come up with the content of their ebooks.

3. You can get public domain works and publish them. Or you can modify them and create a new work.

Anyway, if you want to read more about how to create information products FAST, be sure to take a look at this site. This guy has made a TON of money just from selling ebooks.

Thursday, September 16, 2004

Create Your Own Covers?

You may decide not to use a professional designer for your ebook covers. In that case, you have two options.

Number one - use free ebook cover templates that are out there and insert your own graphics using a program like Paint. The advantage is that, er... well... it's free. The disadvantage is that most of the free templates I've seen out there are of poor quality. See some examples here. Honestly, don't you want a cover representing your product to be something that you can be proud of?

Number two - you can purchase software that generates ebook covers automatically, e.g. Ecover Generator. This is a step up. But it will still set you back $97. And it's still not completely customizable.

The bottom line is if you need custom work done on your ebook cover, there's no better place to turn to than to hire a good designer.

Tuesday, September 14, 2004

Increase Your Newsletter Opt-In Rate

One of the ways to increase your opt-in subscribers is by showing a visual of what your newsletter looks like. For instance, you can put up a graphic of your newsletter cover on your main site where you ask for opt-in subscribers.

Here's one I did for one of my clients:



People tend to remember images more than words. This can also serve to brand your site.

If you would like to have a cover designed for your newsletter, please visit
eProductCover.com